Man at the ­centre of ­digitalisation

“Will the increased productivity attributable to digitali­sation create more quality time for us, or will we merely end up investing it in other tasks? And this brings us back to the issue of how to simply chill out and stay on an even keel.”
Boris Beaude, Professor of Sociology and Political Science

The ways and means we all go about life, work and self-realisation are changing: be it in terms of banking, shopping or dealing with our health, digitalisation is having an increasing influence on the most diverse areas of our lives. Digital assistants and networked devices have meanwhile become a matter of course for millions upon millions of people and play a natural role in their daily dealings. This of course raises questions: What distinguishes man in the digital age? What does this mean for our self-realisation and our way of working together and communicating?

In this issue of ceo, we portray outstanding personalities as well as small and large companies from a wide variety of industries – all of whom speak their piece on these and other compelling issues.



PwC, Birchstrasse 160, 8050 Zurich, Switzerland


Concept, design, technical implementation:  
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© 2017 PricewaterhouseCoopers AG.
All rights reserved.

Title photo: Blitab

The opinions expressed by the interviewees may vary with those of the publisher.

This issue of our “ceo magazine” is available in German, French and English.

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The next issue of “ceo” will appear in December 2018.

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